Doubleclick Studio Assessment - Answers Updated March 2023

What action ensures that the dynamic feed can be imported into Studio’s dynamic profile?

The Google Sheet (dynamic feed) is shared with the required Studio email addresses. The dynamic profile’s rules have been set to show the right content from the feed’s header rows. The correct data types have been set in Studio. The...

Which tool enables the development, QA, and publishing of rich media and dynamic creatives?

DoubleClick Campaign Manager Google Web Designer DoubleClick Studio Google Tag Manager

In Google Web Designer, which UI panel is used to bind the elements in a creative shell with the data from the dynamic feed?

The Properties panel The Dynamic panel The Components panel The Library panel

Eduardo is building a new HTML5 creative in Google Web Designer. How can he ensure that it will work with Studio?

He sets the new file’s environment to DoubleClick. He includes the DoubleClick component in the creative. He adds the Studio files to the file’s library in Google Web Designer. He sets the ID in the Properties panel to “DCLK”.

A retail advertiser wants to reach users who have visited their store locator page. What type of targeting will deliver the right creative to this audience?

AdWords API targeting First-party audience retargeting Geographic targeting Third-party audience targeting

Which column(s) assigned to the dynamic profile allow dynamic content to change on specific dates?

Target ID Placement Start date and End date Image URL

A dynamic ad plays a video when it’s clicked. What tool on the creative preview can be used to verify this action occurs?

Creatives by status Event log Rejection notes Preview settings

What is a digital brief?

A multi-device strategy, focusing on how mobile web and mobile app can be integrated into each dynamic creative An article that indicates the number of dynamic creative iterations based on the negotiated terms and conditions A document that covers a...

What kind of data would be used to target ads to people who have recently searched for information about soccer matches?

Dynamic targeting keys User profile data First- or third-party data segments DCM IDs

Which reporting dimension represents the dynamic feed’s reporting label in a Floodlight report?

Dynamic Element Value ID Dynamic Element Dynamic Element Value Unique ID

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