A mattress client wants to reach people on YouTube who are about to move to a new home. What is the best targeting solution for the client?
Custom-Affinity Consumer Patterns Affinity Life Events
Category: Video – Smart Assessment
A client wants to reach people who are searching for content about the Chicago Bulls basketball team. Which targeting option would you recommend?
Demographic Affinity Customer Match Custom-Affinity
A fast food chain wants to reach people on YouTube who frequently dine out for breakfast. What is the best targeting solution for the client?
In-Market Life Events Demographic Consumer Patterns
A credit card client wants to find new, high-value customers using their data. What is the best audience solution?
Similar Audiences In-Market Customer Match Affinity
How many sites does a user need to go to before they’re considered a “sports enthusiast” by Google?
50-100 It depends. Google’s algorithm compares user behavior to comparable demographic trends 10-49 It depends. Google has individual algorithms per user, so it’s not one-size-fits-all
Outstream ads are forced impressions.
True False
Where does a YouTube Masthead ad unit run?
YouTube watchpage YouTube search results page Across specific sites within the Google Display Network YouTube homepage